No matter how elegant or fun your event is, if you don't get people to attend, your efforts are wasted. Attendance is not spurred so much by publicity as by selling tickets. You need a lot of boots on the ground selling tickets. Although this is the least glamorous task, it is essential. Recruit a lot of volunteers since, on average, most volunteer ticket sellers will sell about five tickets each.
Try out different price points for your tickets. Have the majority of tickets priced for everyone, but offer higher priced tickets that provide an extra benefit.
Think of your event as a long-term commitment. Organize one that you can repeat at least once a year and perhaps more. Also, invest in reporting and analysis tools that will provide the feedback you need to improve the event each time.
Special events can also generate a lot of publicity. Whoever is doing your public relations will find a myriad of methods for getting the word out, from fliers to interviews with local media. Building your events visibility in the community is crucial to successful fundraising.
Use special events as a way to provide fundraising experience to your volunteers, including your board members. Selling tickets to an event is less anxiety producing than making a personal call on a donor. Help volunteers build confidence through your event activities.
In-kind contributions such as donations of food, the venue, or entertainment. Why is this useful? In-kind contributions are easier to get from a business without a prior relationship. But, it might be a foot in the door to other contributions.
Sponsorships are commonly used to increase the income from events. Sponsors pay for various benefits such as publicity through the event, an ad in the program or a company logo displayed prominently.
If you need to raise funds for your Phoenix Arizona group or non-profit give Sunset Coupons a call at 602-279-0404 for a faster and easier way to do your next fundraiser.
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Sunset Coupons
Phoenix AZ
800-627-6340
http://sunsetcoupons.com
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