2013 Fundraising Resolutions

The start of a new year is a great time to weigh up your membership program’s strengths and challenges and set a course for new and improved direct response strategies. 

But, too many broken; more not even begun.  And yet a new year feels like a time when we should look forward, plan, make promises to ourselves.

But just like resolutions that people make, it’s all too easy for nonprofits to set unrealistic goals and, worse, neglect to build the necessary foundation for achieving those goals. It’s great to want to raise more money online, for example, but unfortunately good intentions alone aren’t enough. You need a plan.

Start a monthly members giving program. In an era of higher new donor acquisition costs and shrinking donor prospecting universes, it’s important to tend your relationships with existing group members even more carefully.

Monthly giving is one highly effective way of curbing attrition and increasing long-term value of donors – and an increasingly important component of a successful direct response membership program.

Whether your organization has a large volunteer base or its only volunteers are on the board of directors, have you adequately educated your volunteers about the organization’s needs? Do you know where each of your volunteers works (or retired from) and where they worship?

Many corporations will make donations (or at the very least match individual gifts) to nonprofit organizations where their employees (or former employees) volunteer. All you have to do is ask them.

What are your fundraising resolutions this New Year?  What things will you do differently and which things will you want to keep doing in the same ways?  And, of course, what are your plans to keep yourself from being Too Busy to fund raise or having excuses not to?

It doesn’t take long for your group to raise the funds you need this year.  People are always looking for a bargain.  Let Sunset Coupons turn your new years resolutions into solutions.

If, on the other hand you are looking for a high dollar return, simple and easy fundraiser call Sunset Coupons at 800-627-6340 and see how we can help your group reach its goals, time after time and year after year. 

Presented By:
Sunset Coupons, LLC
Phoenix AZ
800-627-6340
http://sunsetcoupons.com