Tuesday, August 27, 2013

Are You A Special Snowflake?

Yes, I know that all snowflakes are uniquely different.  The way nature grows snowflakes means they are all different. Pretty much the same can be said about humans, we are all different.

Sure, you can argue that being different and unique you can assume that humans and snowflakes are all different and unique.


You might even argue that being unique you could substitute the word special and maintain the same meaning.  But can you? If you want to stand out in the world you need to be more than just different.  Two people could have a very similar build and be of the same age, but with different hair color and you could say they are different.  They actually could be different in many ways.  And yes, they would be, well, different.


But what makes one person special when compared to another person?  Not just different in one or many ways, but for one of them to be special and stand out.  Perhaps we might want to say stand out or stand above the rest.  I’m sure you have heard the term “stand out from the heard.”


To be special means that you have something, a trait or characteristic that makes you stand out from the crowd. You do something in a way that makes people remember you.  You do something that makes people feel better about themselves.  You do something that makes people accept your point of view.  You do something that causes people to follow your lead.  That is what is generally recognized as being special.


Some people are special in such a way that we can say they are very special.  We aren’t talking about celebrity status here.  Today with the media and the Internet feeding the fan frenzy people often mistake celebrity status for special qualities.  Nothing could be further from the truth.


Special people don’t entertain us, they get things done.  They help other people accomplish their own goals.  They reach out and make a difference in people’s lives. They work for people with little expectation for rewards or return.


At Sunset Coupon Books we understand those very special snowflakes and we want to help them reach their goals. At a local level we understand how hard you have to work to raise funds for you School, Sports Team, Youth Group, Church or other Non-profits.


Sunset Coupon Books contain hundreds of dollars in savings from local merchants. The savings enjoyed from using just one or two coupons will pay for the book. And who doesn’t need to save money these days?


Sunset Coupon Books are small enough to fit in a pocket or purse yet contain over 40 family-friendly coupons such as 2 for 1 Meals, and Attractions like Bowling, Mini-Golf, Skating, etc; a combined value of over $400 in savings. Coupon Books sell for only $10 each. You pay $5 for them so you make $5 for yourself for a full 100% profit.


The Perfect Fundraiser for Phoenix, Tempe / Mesa, Tucson or Salt Lake City


Looking for a great local source to help your fundraising efforts give Sunset Coupons a call at: 800-627-6340.


Help from your friends at;
Sunset Coupons, LLC
800-627-6340
http://sunsetcoupons.com

Tuesday, August 20, 2013

Be Nice… It Really Is Effective For Fundraising!

However, just being nice and asking for donations for your school’s group isn’t very effective.  People who are new to fundraising find that out very fast.  You start out full of enthusiasm.  You know how great your program is and how much the children benefit from it. You sure if you just tell people of your need they will be glad for the opportunity to help and donate a fair amount.

Well, you soon find that reality is very different.  Most who do promise never seem to get around to making that promised donation.

This seems to be related to a story about a Judge that was elected to the bench in a small town.  During a get together following the election he was asked to comment on the light voter turn out.  His comments went something like this, “I would like to thank the 427 people who promised to vote for me as well as the 310 people who claimed they did vote for me.  But especially I want to thanks the 47 people who actually did cast a vote and of course I can’t forget to mention the 24 who did vote for me.”

Many people make promises to donate but much fewer actually do it. Things come up, people forget and there are many pressures on family budgets these days.

Also the “what’s in it for me” attitude can be part of the problem as well.  That is why the Sunset Coupon program works so well.  The offer you make to the buyer is very simple “a trade.”  They are giving you $10 dollars and besides feeling good for helping your group out they get $400 dollars in value for dining out and entertainment they will really use.

Sunset Coupon Books contain hundreds of dollars in savings from local merchants. The savings enjoyed from using just one or two coupons will pay for the book. And who doesn’t need to save money these days?

Sunset Coupon Books are small enough to fit in a pocket or purse yet contain over 40 family-friendly coupons such as 2 for 1 Meals, and Attractions like Bowling, Mini-Golf, Skating, etc; a combined value of over $400 in savings.

Coupon Books sell for only $10 each. You pay $5 for them so you make $5 for yourself for a full 100% profit.

Local coupon book editions are available in Phoenix, Tempe / Mesa, Tucson and Salt Lake City.

It doesn’t take long for your group to raise the funds you need this year.  People are always looking for a bargain.  Let Sunset Coupons turn begging into a bargains.

If, on the other hand you are looking for a high dollar return, simple and easy fundraiser call Sunset Coupons at 800-627-6340 and see how we can help your group reach its goals, time after time and year after year. 

Presented By:
Sunset Coupons, LLC
Phoenix AZ
800-627-6340
http://sunsetcoupons.com

Tuesday, August 6, 2013

Be A Fundraising Success Story

Do you wish to be a fundraising success?  What follows are some points to consider when starting you next fundraising drive.

Don’t fall victim to self-centered thinking.  You see, ordinary fundraisers judge the quality of their work with this principle: If I like it, it's good; if I don't like it, it's bad. It is a dungeon of their own making. Because what they like and dislike reveals almost nothing about effectiveness.

The people we are communicating with in fundraising are not us. We are different in key demographic, psychographic and attitudinal ways. Using your own taste to judge is like using a thermometer to learn if the soup has the right amount of salt in it.

Keep your target market in mind.  They just may be a few decades behind the times in their communications and design styles. This gives them power, because fundraising is aimed overwhelmingly at older people. That is the group who gives the most.

What looks corny and dated to young people like you and (ahem) me often looks comfortable and appropriate to donors. Design we like is often confusing and unattractive to older donors.

People may snicker at your old-fashioned ways, but it works. While everyone else is laboring to get random people to "like" them on Facebook the fundraising expert is cranking out corny, old direct mail and raising a ton of money.

Tell a great story. Even the most clumsy marketer knows how important stories are in fundraising. The best of the marketers knows a deeper truth: Everything is a story. That is, everything should be a story.

A typical fundraising story is one that illustrates in a human and emotional way the need for the donor's gift and the impact the gift will have. That's just one kind of story. There are others:

A good deal (like matching funds) can be a great story if written like one.

A looming deadline can be a gripping narrative in the hands of a strong writer.

And then there's the best story of all: The donor's history of generosity.

All of these things can be emotional, powerful stories. You just have to write them that way.

At Sunset Coupon Books we want you to have every edge you need to help your group raise the needed funds.  If you are familiar with how we can help your group visit our website at: http://sunsetcoupons.com

Selling Sunset Coupon Books can make you a fundraising success.  Find out how by looking for a great local source to help your fundraising efforts give Sunset Coupons a call at: 800-627-6340.

Help from your friends at;
Sunset Coupons, LLC
800-627-6340
http://sunsetcoupons.com